Wasabi Technologies, the cloud storage leader, has extended its sports sponsorship portfolio by becoming the Official Cloud Storage Partner of USA Rugby. The partnership is a demonstration of the common vision between the two entities, focused on fast growth, innovation, and technology-driven excellence.
Recognized for serving content-intensive sectors like sports and entertainment, Wasabi provides businesses with dependable, speedy, and affordable cloud storage as content demands scale. USA Rugby is part of an exclusive roster of Wasabi sports partners that includes the Boston Red Sox and Liverpool Football Club, utilizing cloud infrastructure to maximize digital capital.
USA Rugby CEO Bill Goren is thrilled about the partnership:
Being at the forefront of digital transformation, Wasabi is the ideal collaborator to assist us in innovating and expanding outside the sector.
This partnership also marks Wasabi’s debut into league-level sponsorship. As part of the agreement, the Wasabi logo will appear on the jerseys of both the men’s and women’s USA Rugby National Teams starting summer 2025, extending throughout the season. It also reinforces the company’s growing investment in women’s sports across the U.S.
Michael Welts, Chief Marketing Officer at Wasabi Technologies, highlighted the partnership’s strategic significance:
As we grow internationally, partnering with a quickly expanding organization like USA Rugby enables us to aid their digital development while increasing brand visibility.
The partnership should create a catalyst for USA Rugby’s digital activity, demonstrating Wasabi’s position not only as a technology partner but as an outward-facing advocate for U.S. sports innovation.
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News Source: Businesswire.com
