Smart Communications has expanded its SaaS support by launching a new AWS-powered data centre in Singapore. The move strengthens SST’s regional cloud strategy and enhances enterprise SaaS performance in Singapore and ASEAN markets.
The company now hosts its flagship platform, The Conversation Cloud™, locally in Singapore, enabling full functionality while improving data sovereignty and latency.
As a trusted partner to more than 700 regulated enterprises, Smart Communications combines cloud scalability with responsible AI to help organisations collect data, personalise communications, and orchestrate customer experience across channels.
According to the company, Singapore sets the standard for digital engagement, with citizens expecting instant and connected interactions. Smart Communications, by hosting The Conversation Cloud™ locally, enables enterprises to have smart, interactive dialogues with customers, which are also compliant with the necessary regulations.
Thanks to the new data centre, companies in Singapore will be able to transition from traditional paper-based methods, PDFs, and unchangeable web processes to mobile-friendly, interactive digital journeys.
Moreover, the platform enables real-time, personalised conversations at scale, moving beyond one-way outbound messaging to dynamic, context-aware engagement across every channel.
The product communicates with more than 30 enterprise systems, such as Salesforce, Pega, and Guidewire. Besides, it uses AI-powered intelligence and at the same time keeps auditability, governance and content provenance, which are very important for regulated industries.
This latest investment follows earlier launches of products such as SmartHUB™ and SmartPATH™ and further positions Smart Communications to drive digital transformation in ASEAN.
In short, Smart Communications’ new Singapore data centre strengthens its SaaS support and enables enterprises in regulated sectors to deliver trusted, intelligent customer communications at scale.
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News Source: Einpresswire.com