Digital marketers have been talking about the promise of customer journeys for years. The vision of great customer experience has never been closer to...
Welcome to Adobe’s 2023 Digital Trends report. Now in its 13th year, our annual global survey, produced in collaboration with Econsultancy, continues to be...
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Nachdem sich in den letzten zwei Jahren das Kundenverhalten grundlegend geändert hat, finden wir uns nun in einer neuen Welt der...
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Are you ready for new opportunities? Opportunities which enable commerce events to be collected by Adobe Commerce and then shared with Adobe...
Das Herzstück herausragender Customer Experience ist die emotionale Verbindung zwischen Mensch und Marke. Relevanter Content ist ein zentraler Bestandteil dieser Beziehung. Angesichts zunehmend digitaler...
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98% of marketers say that marketing automation is critical for success and differentiate among the competition.
Read The State of Marketing Automation to...
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How can marketing automation benefit you?
Marketing automation allows businesses to save time and money, measure and optimise marketing investments and grow revenue...
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More agile, more efficient, more effective marketing.
Being a successful marketer means always being ready for the unexpected, but that goes beyond just...