Organizations are embracing their data-centric futures. They are making more data available to more people with the hope of gaining more insights. They are turning to technology that provides guardrails and self-service to ensure experts and generalists alike have the time they need to confidently leverage data the right way, building trust while reducing risk. But with limited data visibility and a lack of lineage and data history, challenges remain that prevent effective data access, analysis, and use to help the business. As organizations look to promote data access, instill confidence in how data can be analyzed and leveraged within the business, and mitigate risk while ensuring compliance, they continue to focus on data governance.